---
url: https://superduperai.co/library/growth/
title: Growth
entries: 10
---

# Growth

Posting cadence, hooks that convert, campaign links, when to pay creators.

- [Measurement: one store campaign link per platform and account](https://superduperai.co/library/campaign-links-per-platform-and-account.md): The iOS campaign link format with the provider token and a 40-character ct tag, the Android Play referrer, where installs show up, and the rule to judge a format after a week on installs, not views.
- [The creator budget gate: can you afford a paid creator yet?](https://superduperai.co/library/creator-budget-gate-payback-arithmetic.md): A fill-in prompt that divides a creator's monthly retainer by your net revenue per sale to get payback sales per month, then says whether you are in Phase 1 (founder-led, $0) or allowed to pay.
- [The download ask lives in the comments, not in every video](https://superduperai.co/library/cta-in-comments-not-in-every-video.md): A call to action in every video is what gets a video scrolled. Put the app name in the replies to 'what app is this?', keep the link in the bio, and write the replies before you need them.
- [Phase 1, founder-led: the four formats and what each one buys](https://superduperai.co/library/founder-led-phase-one-four-formats.md): Educational converts, POV and humor get reach, story builds trust, comparison works when the app replaces something expensive. A prompt that plans a week of founder videos across all four.
- [In-app growth levers: brand credit, 9:16 output, one-tap preset](https://superduperai.co/library/in-app-growth-levers-credit-vertical-preset.md): Four product changes that turn every export into UGC and make a creator's demo work in one tap. An audit prompt for the codebase that marks each lever done or next, plus the disclosure rule.
- [2-3 niche accounts, one audience archetype each, one app per account](https://superduperai.co/library/niche-accounts-one-archetype-each.md): Why several small accounts beat one big one for an app: each speaks to one kind of viewer. A prompt that defines the archetypes and the account plan, and the clone trap that gets accounts suppressed.
- [Phase 2 trigger: when to pay micro-creators, and how much](https://superduperai.co/library/phase-two-trigger-paid-micro-creators.md): Pay nobody until one video passes a view threshold AND its campaign link shows installs. Then 3-5 micro-creators in the same niche, paid per video or per million views, no retainer yet.
- [Cadence: 1-2 posts a day, one vertical cut to TikTok, Reels and Shorts](https://superduperai.co/library/posting-cadence-one-vertical-cut-three-feeds.md): The minimum posting rhythm for Phase 1 and the production habit that makes it possible: one 9:16 master per idea, three uploads, no per-platform re-edit. With the ffmpeg line for burned captions.
- [Weekly growth review: an agent reads the posts and the installs per campaign](https://superduperai.co/library/weekly-growth-review-agent-prompt.md): Paste the week's posts and the installs per campaign link; the agent reports numbers first, then what worked by name, then 3-4 actions, judging by installs and by multiples, never by a 20 % swing.
- [YouTube upload checklist: gate the file, publish private, watch on a phone](https://superduperai.co/library/youtube-upload-checklist-private-then-phone-then-public.md): Cheap checks first, upload last: title under 100 characters, the real shooting date and chapters in the description, captions as tracks, Shorts linked both ways, a private publish watched on a phone.